General Mills Releases Two New Cereals

Entering the grocery retail space throughout North America is considered one of the most significant challenges in business. Standard brands like Kellogg’s, Froot Loops, Frosted Flakes, Honeycomb, and Cheerios have priority control over this marketspace. These brands occasionally release new products to entire their customers with new flavours. General Mills, the manufacturers of Cheerios, announced the Gluten-Free Cinnamon Cheerios Cereal. It’ll combine whole grain oats with apple cinnamon, which is then topped with powdered sugarcane. General Mills iterated that their latest product doesn’t resemble Cheerios Oat Crunch Cinnamon, as those include gluten.

The Gluten-Free Cinnamon Cheerios enter select retail stores starting on April 30th, 2020. General Mills won’t release this product nationwide until June 2020. Prices suggest that standard sizes will cost $4.80, with the Family-Size box costing $5.99. It should be mentioned that this isn’t the exclusive product announced by General Mills throughout April. Banana Nut Cheerios were also confirmed, which are available for a select period until May 2020. Flavour profiles include banana puree with cinnamon and sugar. It’s purchasable via Amazon and retail supplies like Walmart for $3.99. PR Representatives with General Mills expressed that the popularity behind Banana Nut Cheerios could see this product become an annual release between April to May.

New Coco Puffs

General Mills is the largest supplier of cereal products to North America. They’re continuously working towards creating new flavours that can entice millions across the United States and Canada. Cheerios isn’t the exclusive brand operated by General Mills. This significant supplier also manufactures Total Cereal, Wheaties, Trix, Count Chocula, Cinnamon Toast Crunch, Lucky Charms, Fibre One, and Chex.

One of their older brands that was discounted in the early 2000s is returning this quarter. It was announced that Cocoa Puffs would re-emit itself into retail markets. This confirmation was held through a social media gathering, with PR Representatives showcasing the box. It revealed the “Cocoa Puffs Brownie Crunch Cereal”. It’ll be released on May 5th and cost $4.99 for the Mid-Range Box. Consumers wanting the Family-Size model will pay $7.99 for these Cocoa Puffs. It should be mentioned this is a limited-time offering to test the market conditions for Cocoa Puffs.