Business to consumer (B2C) remains a form of business that’s used every day by just about everyone. It refers to a business selling directly to consumers, which could be individuals as well. For example, buying bread at the shop or getting a burger from McDonald’s is all forms of B2C. So, what are the benefits […]

B2B marketing involves many of the latest technological features to help get the word out about the business you provide. It does not matter what type of industry you are involved in, being available on mobile has become a must for everyone wanting to use the internet and be discovered. Today, it is more important […]

As you might have read last week, mobile websites have become incredibly popular and are now the preferred method of getting online and finding businesses and services. Even companies are using their mobile phones to get the info they need. With that said, there is no indication that computer-based searching is slowing down, but people […]

B2B marketing a rapid way to get new interested buyers to your doorstep. Not only does it incorporate the latest technology and trends but offers a broad variety of functionality and features that aid in growth with each dollar spent on marketing. Getting the highest ROI for your business is key, which requires keeping up […]

The decision made by IBM recently to acquire Red Hat, an open source software provider, for over $34 billion can potentially create a competitor to Amazon Web Services and Microsoft in the cloud computing environment while also triggering several other M&A’s among B2B technology-driven vendors according to experts. New York based IBM, Armonk, informed analysists […]