Archive for the ‘analytics’ Category

Additional Steps in Marketing Cycles

The last time we mentioned the marketing cycle, we looked at the markets you were aiming your products at, how to set goals and how technology could be advantageous. In this article, we will be digging a little deeper. A website should be the core of every marketing plan. Businesses without websites or at least […]

Business Product Explanations

Products, in general, are items sold by a developer, manufacturer or company to make money. If we put the shoe on the other foot, products are goods or services which people want or need to fulfil a specific function. A business product is the same thing, only they are made, or targeted at businesses instead […]

Trello: What it can do for your business

Currently, there are many ways of targeting your audience, and with technology growing as it is, digital media should not be overlooked, in fact, it should be very carefully considered. There are many apps to choose from to include in your marketing or advertising plan. Whether you are a large, well-known company, or just starting, […]

Basic B2b Marketing Strategies You need to Know

Marketing a product to other businesses, for resale to other consumers defines business to business marketing.  It is a process that involves planning and implementing strategies with your client to create a solid sales pitch for your sales force.  It requires a complex decision-making process, so be thorough in your preparation phase. In Business to […]

Learning from the Best – Continued

Last week we explored some of Gary Vaynerchuk’s valuable marketing strategies. This Belarusian born entrepreneur, speaker, author and internet persona is well-known for his involvement in consulting with large firms, including Fortune 500 companies. His companies include VaynerX, VaynerMedia and Gallery Media Group. Finding Your Niche Market Last week we discussed how to market a […]