The baby boomers might not like it, and even Generation X are known to be less than thrilled with it; why are so many millennials shunning traditional employment and jobs, and going into business for themselves? With so many entrepreneurs and freelancers out there, surely there must be something the older generations just don’t see? […]
Few moments bring more credibility to product managers than when they are able to provide rock-solid market facts to defend their strategy against opinions or third-hand customer single data points raised earlier at the water cooler. Yet finding truly relevant, uncontested and trusted customer data is a daunting challenge. It is also time-consuming. Of course […]
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